Logistics Technology

3rdwave Launches Industry-First AI Execution Platform to Bridge the Gap Between Data and Action in Global Supply Chains

3rdwave
3rdwave
February 9, 2026
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3
min read
3rdwave Launches Industry-First AI Execution Platform to Bridge the Gap Between Data and Action in Global Supply Chains3rdwave Launches Industry-First AI Execution Platform to Bridge the Gap Between Data and Action in Global Supply Chains

At Manifest 2026, 3rdwave unveils 3rdwave AI — the first platform that brings generative and agentic AI directly into live global supply chain execution, transforming corporate LLMs into operational collaborators.

Las Vegas, NV — Feb. 9, 2026 — Today at Manifest, 3rdwave announced the launch of 3rdwave AI, a significant evolution of its Shipment Execution Platform™. Built to connect enterprise AI directly to live supply chain activity, 3rdwave AI gives companies the power to reason, adapt, and act with context rather than just data.

This is the first supply chain AI platform where generative and agentic AI can operate on actual execution data (like products, shipments, movements, rules, and outcomes, for example) in real time.

“AI that doesn’t understand your supply chain is just faster noise,” said Grant Sernick, Head of Commercial at 3rdwave. “3rdwave AI is the first system that makes your AI understand what’s happening, why it matters, and what can be done about it without waiting on reporting cycles or middleware hacks.”

Most AI tools in logistics are layered on top of fragmented data. 3rdwave AI works differently by:

  • Defining expectations across the full shipment lifecycle
  • Preserving causal chains so downstream impact is always clear
  • Supporting role-specific views from a single source of operational truth
  • Enabling complete, context-rich reasoning across transportation and trade compliance

This means companies can finally go from “Where’s my box?” to “Where’s my revenue?” — without losing visibility, time, or trust in the process.

3rdwave AI enables:

  • Planning built on real-world constraints and compliance rules
  • Early intervention with consequence-aware exception management
  • Alignment between logistics and trade, grounded in shared shipment context
  • AI-powered, real-time answers to stakeholder questions
  • Integration with your corporate LLM through a secure MCP server
“Too many artificial intelligence solutions are just embedding AI in dashboards, which isn’t enough to drive real insights and value,” said Sernick. “3rdwave AI embeds artificial intelligence into execution itself so the AI can intervene early, explain why issues matter, and recommend the best path forward.”

Global supply chains are drowning in data but starving for context. As AI investment accelerates, many enterprise initiatives are hitting a wall because they lack the operational foundation to make decisions that are aligned, explainable, and trustworthy.

3rdwave AI solves that.

By structuring the relationships between orders, SKUs, shipments, documents, and outcomes, 3rdwave turns disconnected activity into a coherent, decision-ready system.

3rdwave AI is available now for enterprise customers across different industries. To learn more or schedule a demo, visit www.3rdwave.co, or meet the 3rdwave team at Manifest.

About 3rdwave

3rdwave is the leading provider of shipment execution and trade compliance solutions for global enterprises. Our platform brings together transportation and compliance data into a single operational foundation — enabling customers to act earlier, plan smarter, and execute with confidence.

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